DOG TREATMENT 1|
DOG TREATMENT 2
Survey Questions to Visual Treatments of the the Starfish, Grass (formerly known as Abstraction) and Pinwheel concepts.
Which brand concepts apply to each of these three visual treatments? Do you think the visual treatment changes how you feel about the concepts? For the dog concept, please compare the two treatments to each other? Which treatment do you feel better communicates our brand concepts? Do you even see/feel a difference?
- Pro-social / Close collaboration
- Empowered / Confident
- Organized/Better Decisions
Which of the following words would you use to describe each visual treatment? Again, please compare the two dog treatments with each other.
- Seeing the forest for the trees
- Flexible and rich information management
If you were trying to describe the logo to someone on the phone: How would you describe it? "See that xxx on your desktop? Click on that."
- Other: Add your own